Branding Yourself on LinkedIn

Tuesday, Nov 28, 2017 6:00 PM - 8:00 PM

What do you absolutely, positively need to do right now to brand yourself on LinkedIn? Marc W. Halpert, author of LinkedIn Marketing for Law and Professional Practices, will discuss best practices to craft a stand-out LinkedIn personal profile page, with emphasis on self-marketing, to complement with the brand of their organization. The focus is to explain “why you do what you do” (not what and when, like a backward-looking resume). Marc will offer real, time-economic ideas to make the LinkedIn professional branding experience richer.

Marc W. Halpert is a self-described "multi-preneur." Since leaving the corporate finance world in 2001, Marc has started three businesses, all of which he still operates. In 2010 he started his third company, "connect2collaborate," to spread his LinkedIn and networking knowledge. In all his LinkedIn training and coaching, he offers professionals the opportunity to better explain their brand and positioning on their LinkedIn profile pages: who they really are and why them vs. the competition.

Marc has authored numerous articles on innovations using the latest LinkedIn techniques for self-branding in national publications, both in paper and online. He is a frequent contributor to inc.com and has been heard frequently on WCBS Newsradio 880 AM giving LinkedIn advice on their business reports. He blogs every business day with LinkedIn Nugget
 

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