Items tagged with Business

Masterful Meetings

May 10, 2016
Dorothea Brennan

Team facilitator Dorothea E Brennan, CMF taught strategies for creating "masterful" meetings that are efficient, effective and productive on May 10, 2016.

You may need: Adobe Flash Player.

Dorothea-Brennan-5-10-16.mp3


Using Reference USA for Lead-Generation Marketing

April 14, 2016
TJ Pridell

TJ Pridell, from ReferenceUSA, hosted an interactive lead-generation marketing seminar tailored to the Westport business community on April 14, 2016. 

You may need: Adobe Flash Player.

TJ-Pridell-4-14-16.mp3


Business Special: Hiring an Employee vs. Freelancer

April 5, 2016
Bill Gottlin

Bill Gottlin of Aspire HR Consulting LLC explained the definition of an employee and independent contractor, described the reasons for hiring independents and showed the risks involved in misclassifying independent contractors on April 5, 2016.

You may need: Adobe Flash Player.

Bill-Gottlin-4-5-16.mp3


Women Entrepreneurs Group: Applying for a Small Business Loan

April 12, 2016
Aya Beckles Swanson

Get the inside scoop on how to find funding and attract small business lenders from Aya Beckles Swanson, VP Community Lending at Community Investment Corporation from April 12, 2016.

You may need: Adobe Flash Player.

Aya-Swanson-4-12-16.mp3


How to Run a Successful Consulting Business

March 31, 2016
Bob Hogan

Bob Hogan shared his 30+ years of experience and expertise in running and operating a consulting service business that caters to small businesses on March 31, 2016. Topics covered include starting a consulting service, determining your competitive value, positioning, packaging and pricing the service, determining critical success factors, marketing and selling the service and managing finances and taxes. 

You may need: Adobe Flash Player.

Bob-Hogan-3-31-16.mp3


Author Bryan Mattimore on Creating the Big Idea

March 15, 2016
Bryan Mattimore

Author and corporate creativity consultant Bryan Mattimore discussed his book 21 Days to a Big Idea and the path to inspiration, modification and realization of new ideas on March 15, 2016.

You may need: Adobe Flash Player.

Bryan-Mattimore-3-14-16.mp3


Start a Business Venture

March 10, 2016
Venture Moms & Holly Hurd

Holly Hurd and a panel of entrepreneurial mothers shared trials and tips from their paths to creating successful businesses. Panelists included Kathy Monahan, Patricia Espinosa, Cheryl MacClusky and Yael van Hulst on March 10, 2016.

You may need: Adobe Flash Player.

Holly-Hurd-3-10-16.mp3


Insights from Entrepreneur Al DiGuido: "Win Small Battles—10 Essential Truths on Building & Leading"

Please see full event listing for date.

al diguidoAl DiGuido will conduct a highly interactive discussion focused on his career in building and leading successful businesses and his charity work: Al's Angels. The session will focus on a "top ten" of essential components of what it takes to achieve success in a wide variety of endeavors. DiGuido has a no nonsense, direct and tactical approach when it comes to advising those who want to convert "dreams" to reality. He has built successful businesses in publishing, digital media, non profit and retail. This session is open to all who are truly looking for counsel and advice on building a business, career or anything. Al has spent countless hours in skills training with college students on preparing them to enter their respective career paths. Come prepared with your questions and desire to engage and learn.

Co-sponsored with Bernstein Global Wealth Management & Patriot Bank. 

Al DiGuido is a visionary authority for staying ahead of the “New Digital Reality.” For his influential voice on how evolving media platforms drive brand success in today’s economy, he’s known as a shaper of key digital marketing industry topics and as a contributor to CNN, Fox Business News, CNBC, MSNBC, CBC, AdAge, Business Week, New York Times, ClickZ, and US News & World Report. DiGuido not only sees the key marketplace trends, but also how to build the organizations and technology solutions that generate sales and profits.

In his award-winning digital media and direct marketing career (Download Al’s Career Highlights), where he’s been called “an iconic leader in email marketing,” DiGuido has a track record of enhancing ROI performance for marketers. Leveraging the latest technology, he’s created innovative capabilities for building brands, acquiring new customers, and retaining existing customers. He leads teams that provide a powerful combination of insights, services, creative, content, delivery and optimization platforms, and analytics.

DiGuidos’ first foray into the interactive space was as the CEO of BigFoot Interactive, where he and his team built one of the most advanced email technology platforms still on the market today. In 2005, he sold Bigfoot to Alliance Data’s Epsilon business unit for $130 million and became the CEO of Epsilon Interactive. Under his leadership, Epsilon became one of the dominant email providers in the marketplace and expanded aggressively through acquisitions of DoubleClick and Big Designs in the same year. As CEO of Zeta Interactive, DiGuido realized his vision of transcending the solo email business to build an agency that helps marketers realize the full potential of truly integrated technology platforms, services, and strategies.

His brand driver of be not afraid, combined with his bold moves, high-energy, and generous spirit apply to both his business style and his personal passions. True to his word, he values pushing the limits of his comfort zone to succeed in any focused endeavor—whether it be spearheading fundraisers or winning Lime Rock’s best of show for his ’65 Mustang and ’39 Ford Hot Rod. In 2010, he embarked on a two-week, 6000-mile solo motorcycle ride, tracing Route 66 from Chicago to Los Angeles. He founded Al’s Angels in 2004 to build on his involvement with Tomorrow’s Children Fund and maximize his outreach to thousands of children with cancer, rare blood diseases, and financial hardship. Knowing first-hand that it is possible to break free of expectations and change your mindset, Al thrives on igniting courageous passion, brighter possibilities, and follow-through in others.

McManus Room
Talks & Readings
Business

Business Special: How to Grow Your Email List & Expand Your Reach

Please see full event listing for date.

 

emailCheryl Henchar, president and founder of Cheryl’s Creative Services, will help you develop a great list of email addresses for marketing, plus provide tips, technologies and tactics for keeping your contacts organized and segmented for easier, more effective targeted marketing. Topics include:

  • Getting started with gathering email contacts
  • Establishing an organized contact segmentation process
  • Growing your email lists online and in person
  • Keeping your subscribers interested and engaged after they sign up

hencharCheryl Henchar is the president and founder of Cheryl’s Creative Services, which assists small business owners with email marketing. She is an Authorized Local Expert Speaker and Certified Solutions Provider with Constant Contact and was honored by Constant Contact in October as “Rookie of the Year 2014 Solutions Provider,” which recognizes a new provider who exemplifies what it means to achieve small business success for themselves and for their clients.
 

McManus Room
Career
Business

Business Special: Kick Up Your Pitch with Crowdfunding, A Panel Discussion

Please see full event listing for date.

crowdfundingA panel of product designers, developers, inventors, and entrepreneurs will speak about their experiences using crowdfunding sites like Kickstarter and Indiegogo. Hear about what worked, what didn't, what they might do differently as well as aspects to consider. If you’re thinking about crowdsourcing your next big project, this is a can’t-miss event!

Speakers:
, Vlad AlexandrescuVlad Alexandrescu is the Inventor and Founder of Aeolian Kitesurfing, a company recognized for its unique invention the Triple Action Pump. Vlad offers his customers the benefit of more than 4 years of experience with innovative ideas, designs and product development from Sikorsky Aircraft where he invents, designs, implements, tests and distributes Computer Implemented Business Solutions for production and logistics. Customers appreciate his love for watersports through his business initiatives and game-changing ideas for the watersports market. Vlad’s current product, The Triple Action Pump is designed as a hybrid-electric hand pump that combines the effortless inflation of an electric pump with the dependability of a hand pump into a portable and affordable electric compressor useful for all watersport lovers.

orlando fonsecaOrlando Fonseca is a Financial Controller for a Real Estate and Construction Law Firm in Stamford, CT. He also runs a consulting boutique. He helps individuals and small businesses by providing a range of services such as branding, photo & video work, as well as product development. Orlando graduated from Sacred Heart University with degrees in Psychology and Business. He also received a Post-Baccalaureate Certificate in Accounting from Fairfield University in 2009. Orlando has been a member of the Westport Mini Maker Faire Planning Committee for the past 3 years.

alexAlex Giannini is the Westport Library’s Manager of Experiential Learning. He’s also the writer of a great many things. Sarah Faire and the House at the End of the World is the first thing he’s really, really proud of. It’s also a Kickstart Staff Pick, and was his first attempt at crowdsourcing. 

 

torgantylerSheila Torgan and Bonnie Tyler founded their company Cybersidewalks.com over 11 years ago. Their core business has been building web sites for small to medium-sized businesses in the Fairfield County area. It was always their intent, however, to find their own product to market, and when Tyler had 30 minutes to produce deviled eggs for a friend’s party, the idea was born. There had to be a better way. Their invention, The Negg™ Maker, peels a boiled egg in record time. This simple, clever product takes away all the frustration, annoyance and mess often associated with the peeling process. Valuable lessons were learned when they launched a Kickstarter Campaign to fund the manufacturing of this innovative product.
 

McManus Room
Career
Business